AI ENHANCED REVENUE INTELLIGENCE

REVENUE INTELLIGENCE SIMPLIFIED.

It is daunting to calculate ROI on marketing investments. However, the need to do just that to plan the marketing budget and efforts is even more. The only possible way to achieve this is to convert the consumers, journey into a predictable format by deciphering collective data into coherent models.

Lilypads provides the entire organization with insight into what marketing investments impact the business–so you can orchestrate the entire customer journey from lead acquisition to close.

Lilypads’s Revenue Intelligence Suite is the operating
system for marketers to orchestrate all marketing decisions.

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Marketing Impact Reporting

Accurately measure marketing attribution for pipeline and revenue across every marketing channel, campaign, and initiative.

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Digital Attribution

Capture and track all of your online activities so you can connect every digital interaction to your overall marketing strategy.

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Account-Based Marketing Analytics

Track target account engagement by analyzing how each marketing activity impacts the full account decision team.

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Independent
engine Solution

The only full-funnel marketing analytics engine that sits outside of Salesforce—for a best-of-breed experience that everyone on the marketing team can use.

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Revenue Funnel Analysis

Understand and track conversion rates from one sales stage to the
next.

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Machine Learning Attribution

Leverage machine learning and data science to develop a custom attribution model that is tailored to your unique business.

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Data Validation and Process Optimization

Optimize your data and processes by zeroing in on how leads progress from one stage to the next.

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Sales Activity
Analysis

Analyze how the combination of marketing and sales touches moves a lead through the buyer journey.

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Artificial Intelligence
Revenue Funnel Analysis


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Artificial Intelligence
Account-Based Marketing


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Artificial Intelligence
Forecasting Prediction


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Artificial Intelligence
Recommendation Engine


Lilypads

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